Your Guide to Downtown Napa’s Newest Pop Up: The Butter Lounge

The perfect day in Downtown Napa starts at the Butter Lounge. Whether you’re planning a girls’ getaway, celebrating a special occasion, or simply looking for your next must-visit patio, the Butter Lounge is your go-to spot for signature Butter cocktails, rich, creamy Butter Chardonnay, photo-worthy moments, and easy-to-love Butter vibes.

Check In at the Butter Lounge

Kick off your Downtown Napa adventure with a visit to the Butter Lounge at JaM Cellars Wine & Music Studio. It’s the perfect place to settle in, sip something delicious, and soak up the patio vibes.

Try:

• A Signature Butter cocktail
• A glass of rich, creamy Butter Chardonnay
• A ButterZero flight

ButterBabe Tip: Reserve ahead of time—weekends fill up fast, especially during the summer.

Snap Your ButterBabe Moment

No Butter Lounge visit is complete without a stop at the iconic “It’s Giving ButterBabe” mirror. Grab your favorite Butter sip, strike a pose, and capture the kind of photo your group chat is going to ask about before you’ve even left the patio.

Don’t Miss:

• Mail a Butter Lounge postcards to your bestie
• A patio cheers photo
• A group shot with your favorite Butter sips

ButterBabe Tip: If it isn’t on your camera roll…did the girls’ trip even happen? Tag @JaMCellars in your photos—we love seeing how you Butter.

End the Day with JaMSessions

Not ready for the day to end? Stick around. Thursday through Sunday, the Butter Lounge rolls right into JaMSessions, where live music, delicious JaM Napa Valley wines, and an unbeatable atmosphere make it easy to stay for one more song—and one more sip.

Order:

• Napa Valley Exclusive JaM wines
• JaM Bites worth savoring
• Strawberry Basil JaM Frosé

ButterBabe Tip: Check the JaMSessions lineup before your visit and arrive early to grab the best seat.

Ready to Check It Off Your Bucket List?

From your first Butter cocktail to your final cheers at JaMSessions, the Butter Lounge is more than a stop—it’s the kind of place you’ll want to come back to every time you’re in Napa. Stylish, easy-to-love, and full of Butter moments, it’s the ultimate way to spend the day in Downtown Napa.

Ready to plan your itinerary?

Reserve your visit today, gather your crew, and experience the Butter Lounge for yourself.