Apr 17, 2024

Things just got a whole lot BUTTER. See what’s new.

You know and love the OG, rich, cream-licious Butter Chardonnay—perfect for every day sipping. Lush Butter Bubbles, the go-to for every day celebrations. And Butter Cab, the perfect wine for cozy nights in. Just when you think it can’t get any Butter, err, better…IT DOES!

Announcing a TOTAL BUTTER TAKEOVER of your local wine aisle with NEW refreshingly-tropical Butter Sauv Blanc and NEW juicy, very-berry Butter Pinot Noir! Just look for the Butter yellow label in the wine department and you know it’s gonna be deeelish, great value and soooo easy-to-love! 


Just in time for summer — Tropical Butter Sauv Blanc

Butter Sauv Blanc is gonna be your go-to this summer. Brimming with ripe honeydew, pineapple, guava, and papaya, it’s got a fresh and zesty lemony zing too. Butter Sauv Blanc is a MUST-HAVE for pool days, vacays (or staycations!), patio sipping, and all-the-days-of-the-week Happy Hours.

Ready for anything — Very Berry Butter Pinot Noir

This red is ready for everything! Bursting with JUICY cherries, blackberries, blueberries, and ALL-THE-BERRIES. It’s got a lovely little spicy ending too. Butter Pinot Noir goes great with all your favs–did someone say cheese, charcuterie, girls night in, date night, Emily in Paris season 3? 

There’s a Butter for that!

No matter your vibe—cozy, sassy, playful, chill—there’s a Butter for that! Delish Californian Butter wines are ready to sip and share with your Butter besties. Whether you’re cracking open the OG Butter Chardonnay for an impromptu happy hour, popping the Butter Bubbles to celebrate that promotion (you should have got), or letting the Butter Sauv Blanc flow because the sun is shining, Butter is there for you, any day of the week.

Initial quantities are limited, so pop your zip into the winefinder to find your nearest retailer and stock up on ALL the Butters—you never know what you’ll fancy. 

And get yourself ready for the big release by grooving to NEW playlists made for sipping Butter Sauv Blanc and Butter Pinot Noir!

Want Butter now and want it delivered? Check Instacart, Uber Eats and Amazon Fresh.

Cheers, babes!