Cheers & Applause with Sweet Relief and JaM Cellars

Partnership with Sweet Relief

Every final Friday of each month, we will be drinking and JaMming for a good cause in partnership with Sweet Relief Musician’s Fund. Sweet Relief is a fund dedicated to helping musicians and music industry pros in need, in response to COVID-19’s impact on the live entertainment industry. With your help, we will be able to help hundreds of artists who are struggling—all while having a blast and drinking wine. Now that is music to our ears!

Check the “Final Friday” dates on our virtual live music calendar here and tune in for cheers, applause, and some seriously rockin’ tunes. JaM Cellars has committed to donate $1 for every click, like and share made during the show, up to $2500 per show, and up to $25,000 through 2021. Last month alone, we raised $4,145 during our show with Mondo Cozmo!

Join us @ 4PM PST on the final Friday of each month on Facebook Live or over on our Youtube channel to tune in and turn up the applause for these amazing artists dedicated to keeping our souls filled with sweet, sweet music. This month, tune in to rock on with special guest, Magic Giant! Remember that time Magic Giant played the JaMPad at BottleRock Napa Valley and took their acoustic set into the audience? EPIC.

If you can’t make it to our JaMSession Final Fridays, you can still help out by shopping some awesome, limited-edition SWAG!  Visit the JaM Cellars Merch Tent online to shop our super comfy, vintage wash tees, old-school pullovers and cozy sweaters, with 100% of proceeds going to Sweet Relief.

Tune in, Drink JaM, Give Back & Rock On!